HIL to focus on dealer network in smaller towns

Hyderabad Industries Limited (HIL), a complete roofing and building solutions provider, will continue focus on dealer and distribution network in smaller towns for deeper market penetration, a company official said Tuesday.

HIL managing director Abhaya Shankar said the growth of dealer and distribution network in smaller towns was steadily increasing and this helped the company achieve net sales growth of 34 percent for its products.

The company reported a rise of 35 percent in operating profit during the quarter that ended June 30.

Speaking at an event here to reward HIL’s trade partners, Abhaya Shankar said a comprehensive product portfolio and a series of green building new products continue to propel its growth, aided by increasing geographical presence and mix of manufacturing and outsourcing.

He also talked about the company’s future plans of diversification into various product ranges which in turn will provide sales support to its dealers.

HIL’s brands Charminar, Aerocon and HYSIL have a strong market presence. The C.K.Birla group company is the market leader in manufacturing and marketing of building, industrial and engineering products in India for over 65 years.

source: http://www.smetimes.in / SME Times News Bureau / July 25th, 2012

Leave a Reply

Your email address will not be published. Required fields are marked *